Business writing and storytelling

About this course

The course examines how narrative can help communicate ideas, data and strategy in reports, presentations, case studies and other workplace writing. It covers audience and purpose, clarity, structure and the foundations of professional storytelling. Teaching combines discussion of business-writing examples with short lectures and practical writing exercises. Fortnightly reading and writing tasks extend the work beyond the class.

What you'll learn

• Identify principles of clear and effective business writing.
• Recognise how storytelling techniques can strengthen professional communication.
• Structure business documents and messages for clarity.
• Apply narrative techniques to reports, presentations and other workplace writing.

Is this course right for you?

The course is intended for learners developing their professional writing, including those working in business, communications, marketing or the public sector. The Beginner label indicates an introductory level. No specialist knowledge is required, but learners should be comfortable writing in English.

• Designed for people writing in professional or workplace contexts.
• Includes fortnightly reading and writing tasks outside class.
• Learners may share written work and are encouraged to flag sensitive content in advance.

Before you go

• Bring writing materials.
• Fortnightly reading assignments and writing exercises are part of the course.