Career Coaching Workshop

About this course

The workshop examines how photographers can present and develop their work for professional contexts. Participants receive individual portfolio reviews and take part in group discussions addressing image selection, editing and presentation across portfolios, prints, photo books, websites, tablets and social networks. The course also explores photography sectors including fashion, portrait, product, editorial, advertising, stock and fine art. Business topics include marketing, agents, client structures, model and property releases, copyright, royalties, estimates and invoices.

What you'll learn

• Evaluate and edit a photography portfolio for different presentation formats
• Compare professional presentation methods, including prints, photo books, websites and social networks
• Identify features of different photography markets and client structures
• Explain the roles of agents and approaches to finding one
• Apply basic principles relating to releases, copyright and royalties
• Prepare estimates and invoices for different areas of photography

Is this course right for you?

The course is labelled Advanced, suggesting it is intended for photographers working beyond fundamental techniques and considering professional practice. Participation includes individual portfolio feedback and group discussion, so learners should be prepared to review and discuss their own work.

• Includes individual portfolio reviews
• Combines personal feedback with group discussion
• Covers several commercial and fine-art photography sectors