Service Design and Innovation Intensive Short Course

About this course

The course examines service design as a problem-solving process that considers users, staff and others connected with a service. Short talks introduce the underlying theory, while guided team activities explore tools for problem solving, customer research and business development. Participants follow a structured design process to respond to a live brief and develop a potential product or service. The work is collaborative and combines discussion, applied research and team-based development.

What you'll learn

• Apply a structured, human-centred service design process to a live brief
• Use service design tools for problem solving, customer research and business development
• Analyse the roles and relationships of users, staff and others connected with a service
• Develop a potential product or service in response to a defined challenge

Is this course right for you?

The course is intended for people whose roles involve innovation, strategy, design or customer service. The intermediate label suggests learners developing beyond fundamental concepts, while the format requires active collaboration in teams and application of ideas to a live brief.

• Relevant to work in public or corporate organisations
• Past participants have included mechanical engineers, students and UX designers
• Suitable for applying service design methods directly to professional work