Writing for magazines, newspapers and online media

About this course

The course examines how to find and develop ideas for print and online outlets, assess what makes a feature commercially viable, and plan articles for different markets. Participants work on research methods, interview preparation, audience engagement and approaches to selling articles. Teaching combines group discussion, handouts, short writing tasks and verbal feedback on writing where time allows. Learners are encouraged to work through editorial decisions and practise the techniques introduced in class.

What you'll learn

• Analyse potential markets for feature and news ideas across print and online outlets
• Generate article ideas and assess their suitability for a particular publication
• Draft general features, news features and specialised articles
• Research interview subjects and formulate an effective sequence of questions
• Plan articles with attention to reader engagement and publication requirements

Is this course right for you?

Listed at Improver level, the course is intended for learners developing beyond fundamental writing skills. It is aimed at people serious about seeking publication and involves group work, discussion and short in-class writing tasks. A good command of English is essential, and learners may also practise writing outside class.

• A good command of English is essential
• The course takes a rigorous approach to analysing the media market
• Learners should be prepared to contribute to group discussion and writing activities

Before you go

• Before the course, learners should read newspapers and magazines in print and online, paying attention to the types of articles different outlets publish.
• Learners are encouraged to begin developing possible article ideas and considering where they might be placed.